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  • Jacques Fath Lilas Exquis by Luca Maffei 2017

    Jacques Fath Lilas Exquis by Luca Maffei 2017

    April 26, 2026

    Lilac lovers, this one’s for us.

  • Papillon Perfumery Salome: Unleash Your Inner Animal

    Papillon Perfumery Salome: Unleash Your Inner Animal

    April 21, 2026

    Papillon Perfumery Salome is an animalic phenomenon. Even tigers agree and I can prove it.

  • Avon Far Away Beyond (Parfum) 2021 by Marion Costero and Olivier Glotin

    Avon Far Away Beyond (Parfum) 2021 by Marion Costero and Olivier Glotin

    April 21, 2026

    Avon’s foray into affordable parfum strength was a huge success. Far Away Beyond will stay with you all day long.

  • Les Fleurs by Maya Njie

    Les Fleurs by Maya Njie

    April 20, 2026

    If you grew up in the Seventies, and have fragrance ennui, then Maya Njie Les Fleurs might just lift the mist.

  • On The Scent is here!

    On The Scent is here!

    April 18, 2026

    💃🪻🍊A fabulous new scent magazine has launched, with some familiar and beloved faces behind it. On The Scent is the kind of magazine you…

  • 4160 Tuesdays Complicated Shadows by Sarah McCartney

    4160 Tuesdays Complicated Shadows by Sarah McCartney

    April 16, 2026

    The last and darkest fragrance of the Clouds series, capturing the spirit of 2021. With notes of sandalwood, shade, narcissus, iris and irony

  • Avon Far Away: A Best Seller Since 1994

    Avon Far Away: A Best Seller Since 1994

    April 14, 2026

    Avon Far Away is one of Avon’s best-selling fragrances in the UK, and it has been since its launch in 1994. Avon daren’t discontinue…

  • Memoize Humanitas: Friendship in a Bottle

    Memoize Humanitas: Friendship in a Bottle

    April 7, 2026

    What the world needs now is Memoize Humanitas, and a little Burt Bacharach.

  • Vines House Parfum Natural Story: Spring is IN

    Vines House Parfum Natural Story: Spring is IN

    April 3, 2026

    Vines House Parfum, also known as VHP, is a small but perfectly formed perfume house that is the creation of Rebecca Harrison. There are…

  • How to Explore Silk Route Scents from Home: Ormonde Jayne La Route de La Soie

    How to Explore Silk Route Scents from Home: Ormonde Jayne La Route de La Soie

    March 24, 2026

    Exotic Opulence awaits on the ancient silk route. Linda Pilkington’s fragrant love letters to far flung places. Smelling is believing.

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iscentyouaday

Perfume writer, co-author of The Perfume Companion with Sarah McCartney. Three time finalist at The UK Fragrance Foundation Jasmine Awards.

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