iscentyouaday - Perfume for everyone

Damn Rebel Witches: REEK Perfumes gives the Bitches a Sister

August 3, 2025

“We are the granddaughters of the witches you couldn’t burn,” and that to me, is the demographic for this stunning statement scent. In other words, all of us.

REEK: Damn Rebel Bitches (2016): a Fragrance for Strrrong Women

August 3, 2025

Drive Them Wild with 4160 Tuesdays

July 28, 2025

Created as part of the Beaumont Hotel project, Sarah McCartney created Drive Them Wild using only ingredients that could be found in the 1930s.

Milano Cento Eau de Parfum

July 27, 2025

I love a good back story, and if you’re familiar with the earlier Milano Cento eau de toilette, you may be aware of how this gem of a fragrance came about.

Ånd Fragrance: Meet my Perfume Friends: Beån, Sånd, Måd, Frånk, and Båre

July 27, 2025

Although they sound like a bunch of friends you made at uni, Beån, Sånd, Måd, Frånk, and Båre are in fact ethical fragrances from Ånd Fragrance by Simon Constantine.

Armani My Way by Carlos Benaim and Bruno Jovanovic

July 26, 2025

If you’re a white flower fan like me, then this is a treat for you and I. All the white flowers have been duly gathered into a bouquet any bride would get misty eyed over.

LUSH Sappho by Emma Vincent

July 26, 2025

I’ve become a big fan of perfumer Emma Vincent ever since I tried LUSH Confetti and LUSH Frangipani. Emma is a hugely talented perfumer and I urge you to try her work