perfume reviews - iscentyouaday

Fenty Eau de Parfum by Jacques Cavalier Belletrud for Fenty

When Jacques Cavalier Belletrud created a fragrance for Robyn Rihanna Fenty, something incredible happened.

Dewberry is back! Ahoy there middle-aged friends who remember The Body Shop in the 80s! The Body Shop Perfume Bar was a top weekly…

From the archives: You may not have heard of Sarah Ireland perfumes, but having received a set of four samples from Sarah last week,…

It’s January the 89th, and it’s time that spring got its act together. Reach for the florals, and not just any floral…

Literary and fragrance crossovers are rare, but when they happen, magic takes place.

Back in the day, I was part of a writing team called Mood Scent Four. Four of us, from all corners of the world,…

From the archives: My interview with Olivier Cresp on AKRO

To celebrate eight years of AKRO, here’s my original article and interview from 2018. In fact, I loved MALT so much, that I included…

Here’s my annual; Avon Fragrance Top Ten for 2025. Dive in, nose first!

Mandy Aftel, of Aftelier (she is sole founder and perfumer), almost needs no introduction if you are familiar with the world of natural perfumery.…