Tag Archives: bestselling perfumes

Calvin Klein Eternity Moment: Eternity is Everywhere

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In the countdown to Valentine’s Day I thought I would look at some of the UK’s current best-sellers. I have already reviewed Issey Miyake L’Eau D’Issey, and today, I am reviewing Calvin Klein Eternity Moment.

Interestingly, both are made by prolific and legendary nose, Jacques Cavallier, who rather incongruously reminds me a little of the actor Jack Black.

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Jacques Cavallier (from Fragrantica.com)

I have been wearing Eternity Moment since this morning and I could see it being heavily promoted in both Superdrug and the Perfume Shop today. Unfortunately I am not impressed. It makes me think I have a been a little hard on Avon lately since this could easily pass for an Avon scent.  Either Calvin Klein is doing something wrong or Avon is getting it more right than I gave them credit for. It just smells low budget.

The first notes are all fruit: Lychee, Melon, Guava, Raspberry. Thankfully the sugar has been reduced so instead of this being a sickly fruit cocktail, it’s a lighter fruity scent without that whiff of novelty erasers you so often get.  After that the synthetic Jasmine and Passionflower become  a bit shrieky and are calmed down by some fake Amber.  On me, that’s about the dimension of it.

However the blurb says “Its fine and fresh floral aroma is invited to capture the eternal moment of two souls meeting, gazing at each other, touching for the first time

Longevity is good because I am still waiting for it to wear off four hours later. *sigh*

In a blind test, I would have called this a generic High Street fruity floral that has been tamed down on the sugar front and thankfully has no vanilla. That may sound like a lukewarm reception and that’s because it is.

As always, my reviews are purely subjective and you may feel differently.  There is no right and wrong in perfume.  Thousands of women buy and wear this, so I guess they outnumber this small voice of dissent. I saw this priced at 19.50GBP for 50ml, so maybe its affordability keeps it on those lists.

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