Tag Archives: Avon Imari

Avon Imari Elixir: The Flanker Hall of Fame

You know the trouble with flankers? You love the original and it’s so flankered to death that you can barely remember the first and best and then you lose track of which ones you need to buy and which you missed completely.  Then there’s the other side of the coin: the flankers that are so good that you end up saying “Can’t even remember the original. Love this more.”

Avon Imari Elixir falls firmly into the second category.  Now don’t get me wrong, I like Avon Imari, but it left me feeling a little wistful about its lack of longevity. As a light office friendly floral, it’s spot on, but it didn’t last as long as I hoped.

Avon Cosmetics

Avon Imari Elixir says “Stand back and get used to me, because I’m here all day.” And it is.

Imari Elixir opens with unmistakable blackberry notes. These are berry notes that add the juiciness without all the sugar. They have none of the bitterness of blackcurrant, and none of the sickliness of the frequent plethora of sugary sweet pink pepper. Good choice, Avon. The blackberry joins in with jasmine and deep red roses. The vanilla is very much more than a walk on part- it’s warm and buttery but again, not too sickly.  Then in the base, along comes the patchouli, which gives this real staying power and “oomph”, for want of a better word.  Coupled with amber, this rounds off this dark fruity rose with a flourish of warmth and earthiness. Some Fragrantica members have said that this reminds them of Lancôme Hypnose, so if you like that, stock up on this. Imari Elixir is  a fabulous “going out” perfume.

Despite being an eau de toilette, this really has staying power. I call this great value at just £6.

Stockists

This is available from Avon UK or from your Avon rep. My Avon Lady is called Jill and we are on Christmas card swapping terms now, as you can imagine.   Avon Imari Elixir was just £6. I paid for it myself and this is not a sponsored post.

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Top Ten Avon Fragrances 2017 (Actually the Top Eighteen)

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Guess what the most searched for item on my blog dashboard is? Yep. By a country mile, it’s Avon perfume reviews or best Avon perfume. You may have gathered by now that I’m a big Avon fan and I see no sign of that changing any time soon.

avon retro3With a rapid turnover of scents, Avon is almost simultaneously discontinuing and launching fragrance faster than my little fingers can type, but that’s the nature of the game when you’re keeping up with ever changing trends in the beauty market.

The Avon Unique Selling Point is that they provide decent quality fragrance that fits in with current trends and places them at an affordable price point. You won’t get Guerlain quality nor the originality of niche, but you will get good fragrance that could hold its own on the High Street at far higher prices.

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My first Avon round up was in 2014 and my second was in 2016. Both get more hits than any post I have ever written, proving that Avon is definitely getting it right.

Here then, is my third and most up to date Avon round up based on what’s in the brochure right now. I promise not to include anything that’s discontinued nor anything I haven’t personally tried. Nostrils a-flaring? Let’s go.

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  1. Avon Little Sequin Dress

The very latest flanker in the Avon little dress series.  This is a fruity floral that’s light and pretty and does the job nicely, thank you. You can read my review here.

imari

  1. Avon Imari

A recent import from Avon USA, Imari is roses, lemon, sandalwood and aldehydes.  You can read my review here.  I have the EDT, but I would prefer it to be in eau de parfum form. It’s still a good handbag scent though.

luck

  1. Avon Luck

A vanilla scent right down to its toes. This doesn’t work on me but smells utterly divine on my friend Ellie who fell in love with it.  It lasted ages on her and she couln’t stop smelling her wrist.  My review is here.

dreams

  1. Avon Dreams

Definitely in my top five favourite Avon scents. This is a woody floral that is dazzlingly feminine. Fans of Sarah Jessica parker Lovely will like this.  My review is here. In eth USA it’s called Prima.

far-awayinfinity

  1. Avon Far Away Infinity

If you like jasmine sambac and vanilla- a combination that has been huge in the last year, then you will love this one.  I found it very similar to Paco Rabanne Olympea, as did many Fragrantica readers. My review is here.far away bottle

  1. Avon Far Away

Avon’s bestseller for so long that I’m willing to bet they will never stop making it.  It even comes in 100ml bottles from time to time. This is a scent I smell very often on other people, possibly more than any other.  It’s vanilla to the point of coconut, teamed with freesia, roses and jasmine,  which ends up, as it began really: vanilla, coconut and white flowers.  I always think it smells warm and woolly like a cosy white blanket. You can buy it here.


little black dress

  1. Avon Little Black Dress

Another bestseller. I’ve yet to meet anyone who doesn’t like it. This is an elegant mix of plum, gardenia, jasmine and peony, with a musky base of sandalwood. Some say its smells like Dior J’Adore, and they’re not completely wrong.  You can buy it here.

little lace dress

  1. Avon Little Lace Dress

A bang-on trend combo of jasmine sambac and patchouli. It reminded me of so many far more expensive scents that I’ve smelled over beauty counters, but costs under ten quid.  You’ll know what I mean when you try it. My review is here.

far away bella

  1. Avon Far Away Bella

I love this fruity floral and wear it often. It’s light, long lasting and very- can I say girly? Is that OK? There it is.  It’s very girly. And it wears a little scarf.  Check out my review here.

perceive-oasis

  1. Avon Perceive Oasis

Not just my favourite Avon, but in my top ten perfumes of all time. This is another long lasting fragrance: this time its peony, roses and jasmine that makes me smell like a pale pink bouquet. My review is here.

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  1. Avon Life

Created by Kenzo Takada himself, no less, Avon Life is a delightful take on violets that’s light as air and perfect for daytime.  Every note is delicate and translucent, as if painted in watercolours. There’s waterlily, green tea, apple and cherry blossom. You can read my review here.

viva la vita

  1. Avon Viva La Vita

Created for spring, but pretty all year round, Viva la Vita is crisp and fresh. It opens with apple and citrus, and  morphs into a mimosa floral before settling into a cashmere woody scent. My review is here.

rare-plat

  1. Avon Rare Platinum

A knockout tuberose scent that combines this unmistakable creamy white flower with the tang of grapefruit. It’s presented in a bottle that reminds me of those American air bullet caravans in the 1950s.  Rare Platinum is sensational and I’m never without a bottle.  At £7 it’s a real bargain.  Read my review here.

silky soft musk

  1. Avon Silky Soft Musk

Not actually my favourite Avon, but again, they’ve come up with the goods by taking their bestselling Soft Musk scent and cloaking it in a silky vanilla accord. Very popular and only about a fiver last time I looked. My review is here.

soft musk

  1. Avon Soft Musk

I own a 50ml bottle of Soft Musk, as does my mother and as does my sister. It is a timeless floral musk with a hint of honeysuckle and peach. A couple of sprays and you can still smell it by tea time. My review is here. 

timeless

  1. Avon Timeless

An ambery powdery scent that was created in 1974. Avon discontinued this, only to bring it back thanks to customer demand, which was loud and long. My Avon Lady says this is her bestseller- many of her older customers have been using and buying it for decades. My review of Timeless  is here.

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17. Avon Attraction

Attraction is a fruity floral with a bit of praline in it, making it bang on the money right now. It opens with pear and pink pepper, travels via jasmine and orchid, and ends up with a gourmand woody finish. You can read my review here. 

pur blanca

18. Avon Pur Blanca

Last but not least, and todays’ scent, is Pur Blanca.  This is a beautifully clean smelling scent that’s full of powdery white musk notes and smells like you’ve just been freshly bathed. It’s one of my favourite clean laundry musks and always makes me feel fresh as a  white linen sheet on a breezy washing line. My review of Pur Blanca is here.

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Stockists

Everything you see here is available from Avon UK and some are available from Avon USA.  You can of course, also buy from your Avon rep if you are lucky enough to have one. I do and she’s lovely- Hello Jill!

Opinions are my own. I’m just a superfan and paid for all my own stuff.

Over to you

What’s your favourite Avon? Can you remember getting Avon stuff for Christmas when you were little?  Do let me know.  I always love to hear from you.

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Avon Imari: It’s Coming to the UK

imari
Photo from Fragrantica. Design may vary for the UK introduction

My dear Avon Lady Jill gave me a little perfume sample when she dropped off  a late item yesterday.  I’m used to this now- Avon launches wide and often, which is fine by me.  However, when Jill said “This one’s called Imari” I stopped in my tracks. “Just a minute,” I thought, “that one’s only available in the USA.”

Dear reader, and fellow Avon fan (probably if you’re reading this) it is true.  Imari is coming to the UK.

sweet honestyThis has got me very excited because if they can bring Imari to us, then what else can they do?  I have always thought that if Avon did a heritage range of old favourites, then the people in my age group, i.e. late forties (but we look younger) would snap them up before you could say Foxfire.  Dare I hope for Eau Givree? For Odyssey? For Charisma?  My wishes are not impossible dreams. They did after all, bring Timeless back when customer clamour deafened, and jolly good it is too.

But did you know for instance, that the USA Avon brochure has Sweet Honesty, Odyseey, Candid and Night Magic?  Dare I hope we’re getting them too over here in the UK?

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So what’s Imari like?

Well it opens with citrus for a clean, bright opening.  There’s a nice bit of soapy aldehydes in the beginning, before this lurches into rose and patchouli territory, with some big noticeable white flower notes. It’s all rounded off with a bit of musk, incense and amber.  Despite calling itself a chypre, this lacks the mossy note that qualifies it as one, but I’m not going to nit-pick, because I want more.  There is a touch of vanilla in the finish,  but its warm and cosy rather than sweet and cakey.

imari 2

Avon has a particular talent for channelling into what’s hot on the high street and providing its own, more affordable take on current trends.   What delights me about this one is that Avon is looking beyond its younger demographic.  After all, they have all the vanilla and fruity florals and praline combos they could ever dream of.  What joy then, to get something for me and my tribe of fellow grand dames of a certain age (but look younger).  Imari was originally created in 1985, and we know how great all those fragrances were.

Avon Imari will be in the next brochure and you can queue behind me if you like. It won’t be expensive.  Avon UK, if you’re reading this, please bring the others over too!

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