I tried resisting. I tried dismissing them as bandwagon wannabes, but the tide was too strong. The fact is, when celebrity fragrances are made by the likes of Coty and Clarins, then you can’t help but sit up and take notice.
When the tide becomes a tsunami, it’s worth looking into. Are they all just also-rans or are some celebrity fragrances serious contenders?
It was the late Dame Elizabeth Taylor who is generally credited with bringing out the first celebrity perfume, Passion” in 1988. From the House of Elizabeth Taylor we had Passion, White Diamonds, Violet Eyes, Diamonds and Rubies, Diamonds and Sapphires, Diamonds and Emeralds, Gardenia, Elizabeth Taylor Forever, and Black Pearls. So pretty much her entire bedroom. I shall write about some of these at a later date. Made by Elizabeth Arden, the fragrances had excellent pedigree and few could ever call Dame Elizabeth tacky or cheap (although in private she could tell a dirty joke that would make a sailor blush).
However, In fact it was Cher who brought out the first celebrity fragrance in 1987, called, not surprisingly, Uninhibited.
Today, the market is flooded. Everybody from reality stars to pop stars, actresses and athletes are bringing out their own range of fragrances. There are too many to ignore, so we may as well get stuck in. Resistance is futile.
This week, I will be donning my aviators, getting a stalker, and refusing interviews: Yes, I’m going all celeb on you. I will only be reviewing celebrity fragrances for the next week. As always, my reviews are subjective and I am only giving my personal response to a scent. And as always, I am always interested in yours too.