Tag Archives: Yardley April Violets

Yardley London Royal Pink Diamond

royal pink bottle and box

I often find Yardley scents off the beaten track on the High Street and this is a shame because they deserve to be centre stage. If you go into Boots for example, there’s a wall of testers (all locked up these days. Humph) and a totally separate shelf around the corner for the lower budget scents, including the Yardley range.  Needless to say,  I spend more time in this aisle than I do pressing my nose agaisnt the locked glass shelves of  testers.

Yardley Royal Pink Diamond is an excellent fruity floral that deserves to sell like hot cakes on a cold day.  Let’s start with that darling little bottle: it’s cute as a button with its fancy lid and pink juice. I can see that it’s designed to appeal to the, shall we say, under forty-seven age group, but I really like this and am sorely tempted to add it to the many bottles on my groaning dressing table.

royal pink diamond

Yardley London Royal Pink Diamond opens with tempting summery fruits: peach, cassis and mandarin. These are juicy and clean, rather that sickly and sticky.

Early on in this, the cedar pops up and adds a few woody notes to the melange of fruit.   Just as I’m getting used to fruity and woody together, along come the peonies and orange flower.  There is also pink pepper, which is pretty much a ubiquitous note in fruity florals and is a tiny sweet berry, not a spice.  The woodsy base seems to get bigger and bigger until the cedar pretty much takes over. Personally, I don’t mind this, but you might. However, there’s a lovely clean white musk note that turns up later and hangs around for a while., keeping the flowers and fruit company  as they fade.

At under £20 for a 50ml bottle, this is a great gift for someone else or for yourself, and I’m a big believer in gifts for oneself!

latest launches

I feel quite protective about the Yardley name.  So many um…under forty sevens might think of it as a “Nan-brand” but it takes talent, stamina and innovation to have been making fragrance since the 1770s and still be going strong.  Yardley London Contemporary Classics has produced some of the best single note florals ever. I swear by Yardley April Violets, Yardley English Lavender ( which Marilyn Monroe wore, fact fans- not just Chanel No 5) and Yardley Jade. I also loved Yardley Bluebell and Yardley Freesia. They’re reasonably priced and you can wear them alone or layer them for a little bouquet on your skin.  What can I say? I’m a fan.

from www.YardleyLondon.co.uk
from www.YardleyLondon.co.uk

Stockists: Yardley London Royal Pink Diamond is available from the Yardley website or from Amazon UK.  I found my sample in the Perfume Society Latest Launches Discovery Box, which you can read about here.

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Yardley English Freesia

yardley freesia

When I need  a floral that does what it says it will do, I go to Yardley. They don’t add vanilla and caramel and syrup: they showcase the flower and add a few notes that enhance it.  I already have Yardley English Rose, Yardley April Violets, Yardley English Bluebell and Yardley English Lavender in my collection. They are brilliant alone or layered over other scent that you want to “flower-up.”

I recently obtained a sample of Yardley English Freesia from the Perfume Society Modern Classics Discovery Box and I can report that standards remain high on the flower front.

Freesia is a naturally light spring time flower, and is often hard to pin down in a fragrance.  However, the addition of a chorus of stars makes this an all singing floral treat.

mod class official

English Freesia opens with, as you might guess, freesia but this is surrounded by refreshing eau de cologne style citrus notes. There’s bergamot, lemon and mandarin as well as a touch of lavender, giving this a unisex appeal, although I am yet to persuade my husband that wearing freesia to the office is a good idea.

photo by www.bakker.com
photo by www.bakker.com

The middle notes carry spicy ginger and pepper. You might not think they would go, but actually the ginger goes particularly well with the freesia, helping this airy fairy note to stay grounded.

The base is both woody and floral, although I wouldn’t really call it sandalwood. The mandarins are still there at the end, as is the ginger. All in all, this opens as a citrus, segues into a spicy floral, and beds down into a combination of the two.  Longevity wasn’t as good as I might have liked, but I have ways of making it last ( sleeves, hair, lapels, moisturised skin).

For the price, this is a steal. I will probably buy a bottle to add it to the Yardley bouquet on my dressing table.

Stockists

Yardley English Freesia is available from Boots or Amazon.co.uk. Prices range from around £9.99 for 50ml upwards, making this a bargain.  My sample was from the Perfume Society Modern Classic Discovery Box which is available here. Opinions are my own.

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Yardley April Violets: Contemporary Classics

 

 

The Perfume Society
The Perfume Society

In the past Yardley has been accused of being “old lady”.  It’s a term I don’t like to use, since the mature set round my way always smell terrific, with wafts of Estee Lauder Cinnabar and Clinique Aromatics Elixir being particular favourites that many younger buyers local to me wouldn’t touch.  So where some might say “old lady”, I would like to say “classic”, and since we are talking Yardley today, then classic seems to be a good fit.

My quest for the perfect violet is never ending and even when I find a good one, I still hunt for more.  Stand-out violet scents for me are Lush Tuca Tuca ( sadly no more),  Penhaligons Violetta,  Pell Wall Deep Purple ( a green mossy violet) and my beloved Balmain Jolie Madame which combines violet with leather and oakmoss.

Clever Yardley has seen fit to relaunch four of their floral fragrances as “Contemporary Classics” and I for one welcome this move whole heartedly.

Yardley April Violets is a back to basics violet, but seems all the more rare for its simplicity.  There are many notes listed, despite it being presented as singularly violet, and it does indeed change on skin the longer its there, but into a plaer version of its its own top note, rather than anything boldly different.  On the Yardley website, there are notes of white peach, orris, mimosa and rose, with sandalwood, vanilla and powdery notes in the base.  To my nose I could smell violets, a hint of iris ( probably the orris), a hint of white musk, and a handful of green notes.  It is both refreshing and powdery at the same time, with an old fashioned note that makes me thirst for simpler fragrant times before the caramel tsunami.

 

Yardley
Yardley

So “classic” was April Violets that it fell out of fashion, or so Yardley thought, and they discontinued it.  However, public clamour brought it back and it is now widely available at a very reasonable price.  Longevity isn’t great: say a weak eau de toilette or a strong eau de cologne, but topping up is part of the pleasure, and at less than £12 for a big 125ml bottle, you can’t go far wrong.

Stockists

Yardley April Violets is currently available on Amazon UK, Amazon.com and Boots.com as well as www.yardleylondon.co.uk.  My sample was from the Perfume Society Beautiful Blossoms Discovery Box.