Stella McCartney does it again. She’s gone and made a perfume to fall in love with. Many a time have I had readers mourning how Stella In Two Peony and Stella L.I.L.Y are hard to get and I predict that the same will happen again should the delightful POP ever be discontinued. However, with its success already snowballing, I don’t see this being a problem.
You may be aware of the achingly cool TV ad that stars none other than Lola Leon doing achingly cool stuff with other cool 2016 IT Girls. Yes, it made me want to frolic in a pink Cadillac with a swimming pool in the back seat, but I can’t. But what I can do is smell like one of the gang. I’m a sucker for a good ad campaign and dreamy music.
So what’s in the playful pink-topped bottle? There is a green earthiness in the opening of POP which I put down to the tomato leaf and the citrus. This tempting overture blooms briefly and brightly. Once this happens, tuberose and sandalwood tell the other notes “we’ll take it from here, thanks, you can go home now.”
Frankly, the tuberose and woods were so sniff-tacular that I didn’t notice anything else after the drydown. The tuberose gets to stretch its muscles until it’s practically doing handstands just to show off.
It blasts you with its full force, like a superheroine. Sometimes when white flowers reach the xenon of their powers, they turn a bit celery, but this goes beyond celery into earthy herbal with a white musk flourish to round things off. Line up some quieter sandalwood alongside and you have a terrific accord that makes tuberose smell richer than Lola’s Mum. If tuberose has previously put you off, this could be the one that tempts you through the portal.
This fragrance is aimed at the millennial generation on the cusp of life’s adventure. I applaud the fact that tuberose has been used, rather than the generic fruity floral vanilla monster that won’t go away lately. Then again, this is Stella McCartney we’re talking about. Generic was never on the menu.
You can buy full bottles of POP from The Fragrance Shop. (That sounds very 70s to my ear. Us kids used to love a bottle of pop on a hot day!)
You can also get a sample by signing up to the Fragrance Shop Discovery Club scheme. Boxes are £5 inc P&P and include discount vouchers for full bottles of the samples within.