Tag Archives: Marks and Spencer Florentyna

Marks and Spencer Florentyna: I Took Another Look

florentyna bottle and box

Marks and Spencer Florentyna has been there for so long that it was almost off my radar. I tried it many years ago, declared it old fashioned and never bothered again. Until today. With a new attitude, I took another look at Florentyna, and if you’ve ruled it out, as I did, then I encourage you to re-sniff with new eyes- or should that be nostrils? Because, my dear fellow sniffalots, Florentyna is actually pretty good stuff.

florentyna 10ml

For years, I was convinced that this was mainly a rose scent. I’d even heard people say it smelled similar to Estee Lauder Beautiful. It sort of does-ish, a bit. Slightly. In fact, I went into my nearby House of Fraser and tried Estee Lauder Beautiful for comparison. I would say they are the same family, but not close relatives.

Florentyna opens with big, white, creamy, feminine Gardenia. Almost immediately all the other white flowers burst in then: jasmine, orange flower and lily of the valley. The base note is musk, but a clean laundry musk, not a sexy animalic thigh-sweat musk. This is so respectable it should wear pearls.

Oddly, tuberose, the Queen of the white flowers, is missing. Now this is actually an appropriate omission in the case of Florentyna, because, as much as I like tuberose, it can take over, and when it’s really strong, it can have that vegetal/celery note which I love, but not everyone does. Here, all the “naice” white flowers are included. That’s a deliberate misspelling by the way- you’re saying “nice” in a genteel voice with your pinkie finger sticking out as you hold your bone china tea cup.

florentyna ma and s shelf

The background and frame of these white flowers is a beautiful and very noticeable white soapy note.  It’s good old fashioned pure white, very posh, thrice milled luxury soap, and along with the  bigwhite flowers, it smells terrific.

Thinking about it, it reminded me of an eighties fragrance- remember how Dior Poison was all giant tuberose and  Givenchy Amarige was all big jasmine and green soapy tobacco? Well this is massive too.

As for longevity? Well, three squirts should last you an entire weekend. florentyna

 

Florentyna is worth a second look and worth a lot more than its small price, but please keep that price where it is M&S!

Stockists: You can buy Florentyna from Marks and Spencer.  I also recommend Florentyna White, which I reviewed here. Florentyna is available at prices starting at £3.50 for 10ml.

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Marks and Spencer Florentyna White Flowers: A Lily, Ungilded.

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I tried this yesterday on my travels, and I was very impressed with it.  At its highest price, it is only 6.50GBP for a 30ml bottle, but the current sale means that a gift set containing a 30ml EDT and body lotion is only 4.75 today (see website or your local store, but hurry!).

It does what it says on the tin.  It is white flowers and nothing more, nothing less, but it is done very well.  It opens with unmistakable Lily, which sidesteps its occasional tendency to go all Image

vegetable soup on me,  and is enhanced by the addition of pretty orange flower and jasmine.  That’s about it really.  There’s no fancy allusions or long lists of aspirational base notes or middle notes.  It’s a clean, white scent that lingers for around four or five hours and is very feminine.  There is a hint of posh white soap in there somewhere too, which , as a fan of posh white soap, I never object to.

For a clean, inoffensive daytime Lily scent, this is the cheapest I’ve seen.  The price tag is deceptive: you could pay a lot more for lower grade tat elsewhere on the High Street.  This is classy and damned good.