Nipple flashing, crotch grabbing, rule breaking, trailblazing Madonna has surprised me in three ways with this fragrance. Not only has she turned up late in the game after everyone else has had a go, but she has produced a fragrance that is both traditional and ladylike and dare I say it, safe.
Truth or Dare was launched globally in May 2012. A flanker scent, Truth or Dare Naked, was launched in December 2012. My theory about why she is late is that she is so inhumanly busy that the team from Coty probably took two years to get an appointment into her watertight schedule. But that, of course, is conjecture.
The fragrance itself is overwhelmingly Tuberose and White Flowers, but especially Tuberose. It has been said that her mother, whom she lost at a young age, wore Fracas by Robert Piguet: the last word in Tuberose fragrance after which all-comers were a mere imitation.
Although Truth or Dare has other notes in it, it is the creamy Tuberose that dominates and almost sees the rest of them off. It’s not bad though, not bad at all, and smells more expensive than it is. It is worth buying if you like White Flowers and Tuberose and Gardenia all together in one place. Personally I don’t like it on me, but I enjoyed wearing the sample I purloined from a beauty counter. It’s rich and heady and feminine, and not at all what I was expecting from Madonna. The price was a surprise as well, since the woman has no qualms in charging fans around £200 a ticket to see her in a (short) concert. She is giving us a bargain here.
The third thing that surprised me was the bottle. It’s made of white plastic. It’s quite rare to have plastic perfume bottles these days. Even the cheapest brands manage to use glass bottles, but maybe the team at Coty blew the budget on the ingredients and ran out of steam. Like I said, it doesn’t smell cheap, but the packaging sure looks it.
So what I expected was Madonna being first off the block with an edgy unusual fragrance that nobody else had thought of, in some sort of dagger or crucifix shaped glass bottle that cost around £200 a pop.
What she has actually done is produced a classy and ladylike scent cheapened by a bobbly plastic bottle, that is both affordable and wearable.
I’ve seen her boobs and she’s flashed her crotch, but Madonna giving us a high quality, accessible fragrance that is even on the cheap side of affordable? Now that really was a surprise. Whatever next? Madonna Twinsets? Madonna pearls? You think you know someone…