Taylor Swift Incredible Things was just one of the samples included in my Scent with Love Discovery Box from the Perfume Society. After trying and not exactly loving Wonderstruck, I had misgivings, but Incredible Things was a pleasant surprise.
It opens with fruity pink pepper (which being a berry is more fruity than peppery) and lemon. These notes are immediately taken over by musky flowers: namely passion fruit and vanilla orchid, which gives it a touch of Lancome Hypnose ( or Avon Eternal Magic which smells similar). The main event for me though, is the inclusion of white amber, vetiver and suede. These prevent this from being too candy shop, although one Fragrantica reviewer compared it to a Yankee candle. I can’t say they are wrong, but I rather like a Yankee candle.
Despite the fact that I am currently waving the No More Vanilla placard, this is vanilla heavy. However I think it is redeemed by the inclusion of the suede. Yes it’s very sweet, but it has taken a welcome cosier sidestep and being her fourth scent, I think the talented singer songwriter is getting onto the right track with this. The bottle is pretty too, and I appreciate the flower pattern on the bottle in lieu of showy butterfly/plastic sculpture fanfare.
I won’t be getting a full bottle- I’m a mossy chypre kind of woman, but I reckon Taylor Swift has another hit on her hands with this one.
You can buy Taylor Swift Incredible Things from Debenhams, Superdrug and Amazon to name but a few. Or you could do what I did and get a Perfume Society Scent with Love Discovery Box and try the spray sample first. Prices are reasonable at under £15 for a gift set and will help this be a big seller.