A random sample of Din Dan was kindly given to me recently. As luck would have it, it was a very hot day, which is in fact, the perfect weather to wear Din Dan.
Lostmarch is a company based in Brittany with an ethos that insists on locally sourced natural products and which celebrates the beautiful region in which it is based. Wild and beautiful stretches of beach, and the nearby flora and fauna: all have inspired their creations. In fact the name Din Dan means “underbush” in the local Bretagne dialect. All their perfumes are guaranteed to contain no parabens, propylene glycol, Pthalate or mineral oils, so if you know anyone who often has allergic reactions to perfume, point them in the direction of Lostmarch.
Din Dan is bright and playful and fun. It smells exactly like Sherbet Lemons. To a UK nose, you will know that this means those hard lemon sweets with a sour and sugary sherbet in the middle.
It is surprisingly delightful as a perfume, and not what I was expecting. There is supposed to be Mint, which I could not detect. There is also a dominant Lemon Verbena note, which just makes it greener and sharper. I remember smelling Lemon Verbena as a child and rubbing the leaves between my fingers. It’s divine in perfume and they have captured it well here.
Looking at the base notes, I was a bit worried as I saw Peach Blossom. Could this be a case of a sharp citrussy scent meeting a disastrous end of twee proportions? Thankfully not. The Lemon stays true and the Peach Blossom holds none of the cringey Peach notes that to me can be the difference between me buying a scent and me running away from it fast. No to Peaches! I am pleased to report that the Peach Blossom in Din Dan is more Blossom than Peach and acts a calming back drop when the zingy-ness can no longer keep going.
Lostmarch Din Dan makes a welcome and refreshing change to the summer scents being sold on the High Street. On a hot day, this is almost unbeatable. If you like Chanel Cristalle and Annick Goutal Eau D’Hadrien, then it’s definitely worth giving this one a try.