Now we’re talking. I bought a bottle of Timeless in 2012 and was dismissive of it. In my naivety I labelled it “powdery” and “old lady”. Since my recent epiphany regarding the chypre genre (Thank you Balmain Jolie Madame, I’ve never been the same since), I have changed my outlook on Chypres.
In Timeless, we have in our midst an excellent and very affordable chypre (sans oakmoss) that users compare to Rochas Femme or even Gres Cabochard. Another fan says it is a cross between Obsession and Dana Tabu.
Prominent notes include aldehydes, opoponax, patchouli and amber. It opens with spicy citrus, beds down into an old fashioned floral with roses and jasmine, and finishes off with an ambery powder accord that isn’t done enough these days.
Timeless was created in 1974 and has fans that have been wearing it ever since. On the Avon Shop UK page, buyers are clamouring for it. On Fragrantica, it is praised to the skies. On my humble left arm, it smells amazing and has great lasting power. In fact Avon, did a very daft thing which they quickly put right after listening to their cusotmers. Timeless was at one point, discontinued. Such was the uproar from their non-millenial, long term, customers that Avon very kindly brought it back again. Wise move, Avon
I tried a sample of Timeless EDT today and was knocked for six. The powdery old fashioned smell I once foolishly tossed aside is terrific. It’s classic, spicy and feminine. It could hold its own alongside many more expensive brands and not even blush.
Stockists: Timeless is available from Avon UK at the excellent price of £5, although prices and offers may vary.