Elizabeth Arden Mediterranean: Oops A Daisy!

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Call me superficial but I was drawn to this by the beautiful blue glass and silver lid and tempting advertising campaign. For design and marketing, Elizabeth Arden Mediterranean gets ten out of ten. The image alone makes me imagine freshly sliced oranges, bougainvillea, sunshine and sea spray.

I was therefore hoping for a fragrance that matched those expectations. For example, I love bitter orange  or lemon in a scent and love how a citrus note can cut though the heat on a hot day.  Ô de Lancome  is a perfect example. However, I was very disappointed with Mediterranean and here’s why:

It’s as if they nearly had a fresh, pretty scent for a summer’s day but then added Musk and Peaches. Still feminine but a little on the sweet side, decisions were being made on the final formula when someone split a  cup of Latte over their wrist as they were smelling it. “That’s good, let’s keep that in” they said, and so it was.

What we have now is a musky, peachy, sweet and fluffy perfume with a hint of milky coffee in it. Not at all what I was expecting or hoping for.  Longevity is every poor too. On me it was half an hour. After mingling with the long lasting hoi polloi this week (waving across the room to Coromandel and Cuir Mauresque, see previous reviews)), poor longevity makes me feel cheated, even at this very reasonable price. Look at Body Shop White Musk Oil for instance. It’s currently £11 for 30ml of oil, lasts twelve hours on me and the bottle itself lasts me over six months. Longevity can be had at low prices.

They had the name, they had the packaging, they had the image, but the actual fragrance was lost in a big messy old mess.

Turns out I can forgive Elizabeth Arden though, as they created Blue Grass. Arden is an affordable High Street brand, but I am getting disappointed more frequently by their more modern offerings. This is one of them.  High hopes dashed.  Sorry Meditteranean, I’ll pass.

One thought on “Elizabeth Arden Mediterranean: Oops A Daisy!”

  1. How interesting. I haven’t tried it, but I have a big bottle of Blue Grass that I bought online for about fourpence and I absolutely love it in the summer.

    Isn’t it strange that Lizzy Arden really don’t have the same track record with smellies as Estee Lauder? You’d think they’d be neck and wrinkle-cream-slathered neck, but it feels very much like Lizzy is Estee’s poor relation.

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