I could not write about Celebrity Fragrance without giving Sarah Jessica Parker Lovely the attention it deserves. Which is a lot. . She was heavily involved in the process from the first meeting with the Lancaster Group, to the final product, possibly more so than any other celebrity behind a fragrance.
What she has produced is comfortably good enough to stand shoulder to shoulder with the greats. This is a modern classic.
Having recently reviewed Lanvin Rumeur, I can notice similarities. It’s far from being a copy though, as Lovely is not as loud as Rumeur, and if it is ever compared to anything, it’s usually Narciso Rodriguez For Her.
Prior to being asked to create a fragrance, SJP used to create her own unique scent from three different sources and mix them herself on her skin. One was an Egyptian oil from a street vendor, the other scent she mixed was a drugstore Musk (BonneBell), and the third was one of my favourites reviewed earlier in this blog: Comme Des Garcons Avignon. The clues are there: SJP’s fragrance would never just be a mainstream sign off.
Lovely opens initially as a citrus floral, then very quickly becomes a rose musk. It is sharp and spicy without being harsh, and soft without being generic.
Lovely has a touch of fresh spice, but not in a cumin sort of way, more in a herbal sort of way. There is lavender too, and orchid, but the floral notes stop there. This is so much more than a floral, and I love how this has tamed patchouli into a wearable everyday scent with all traces of harshness gone.
You could wear this in a lift and nobody would pass out. She’s kept it classy and chic. It’s affordable too , but boy it doesn’t smell cheap!
It’s a great combination: tart and spicy yet smooth and floral. Although she worked alongside two established noses, SJP was credited as Creative Director, a rare move in this world of “Sniff’n’Sign”s.
Sadly I did not love her second fragrance Covet, nor Covet Pure Bloom. The Lovely Diffusion Range is another way of owning affordable good quality fragrance. I have reviewed Endless, and recently found Twilight to be a soft musk, akin to a watered down version of Obsession for Men. Dawn was gorgeously light and pretty. (EDIT- all are sadly discontinued now)